The COVID-19 pandemic forced many businesses around the world to adopt a remote work setup. This allowed many employees to work from the comfort of their homes and have more flexible schedules.
However, now that companies are returning to the office, some employees may want to continue working remotely.
According to Wyzowl’s 2022 State of Video Marketing Report, 86% of businesses use video as a marketing tool. If you’re not using videos as part of your marketing strategy, you’re missing out on a huge opportunity. In this blog post, we’ll discuss seven types of video content that can help boost your marketing campaigns and attract more customers.
Customer data is one of the most valuable resources in business today. It helps companies better understand their clients’ needs and interests. However, before companies collect, use, and generate revenue from customer data, they must ensure compliance with data protection laws.
Employees strive to do their best in the workplace. They believe that taking on extra projects, working overtime, and rarely stepping away from their workstation is what it takes to achieve high levels of productivity. But in reality, this type of work mentality is ineffective and unhealthy.
Where you store your company’s data backups is vital to the success of your business continuity strategy. There are various storage media to choose from, but if you value flexibility and convenience, then you should look no further than cloud storage.
Data dashboards have become increasingly popular for businesses. These data visualization tools give you an overview of how your business is performing, and they cater to a wide variety of users, from marketing staff to project managers. Let’s take a look at how dashboards can support your business activities.
For years, big companies have been harnessing the power of business intelligence (BI) to improve business performance. And for them, paying experts to analyze large data sets is no issue. It’s different with small- and medium-sized businesses (SMBs). SMBs also store large volumes of data, but many SMB owners are wary of spending too much on BI. Fortunately, there are plenty of budget-friendly BI tools and resources available for your SMB nowadays.
Every technology you use — whether it’s a cloud-based program, a mobile application, or on-premises servers — contains sensitive business data vital to conducting operations. So how can you ensure the security of such data from cyberthreats like identity theft, phishing attacks, and other forms of fraud? Identity and access management (IAM) is the answer to this.
Businesses across all industries need to invest in technology to remain competitive. But because not all technologies deliver on their promised benefits, it’s vital for business leaders and/or their IT partners to make sure that their technology investments are worth keeping.
Technological innovations seem to emerge faster and faster every year, but the COVID-19 pandemic boosted technology in a way no one has seen before. Lockdowns and stay-at-home orders forced many companies to switch to a work from home setup. Suddenly, video conferencing apps like Zoom and Microsoft Teams went from being rarely used forms of communication to the preferred meeting platforms of many businesses.
